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The Basics
Empowering you to keep your child safe

Protection from harm is one of our children’s most integral human rights and instinct for most of us. Car passenger deaths is one of the leading causes of loss of Read more

One share, seen by one person, who straps in one child, saves a life.
Car seat arguments Featured
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Breaking down the cost of car seats

Car seats are expensive. Better car seats are more expensive. The cost of car seats is a common debate, even though in the end it isn’t really relevant. The safest Read more

One share, seen by one person, who straps in one child, saves a life.
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Infant Car Seats
So what do you look for when selecting an infant seat?

When it comes to investing in items for your kids, it’s important to remember that all our needs are different. The items we choose are dependent on our lifestyle, our Read more

One share, seen by one person, who straps in one child, saves a life.
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Toddler Car Seats
When can my baby stop rear facing?

A question many parents ask is when their baby can move out of a rear facing car seat. Many families see this as another exciting milestone in a little one’s Read more

One share, seen by one person, who straps in one child, saves a life.
Axkid Car Seats In South Africa
Safest car seats Featured
Addressing rear-facing concerns with science

I am a careful driver. I don’t have any history of accidents, whether from my own doing or anyone else’s. But I also don’t have any illusions – almost every Read more

One share, seen by one person, who straps in one child, saves a life.
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Booster Car Seats
Car seats are needed up to 10 years old

Did you know that every child under 1.5m tall, around 10 years old, needs to be in a car seat to survive a crash? South Africa has some of the Read more

One share, seen by one person, who straps in one child, saves a life.
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Knowing more about children and cars | Booster seat learnings

Confession about children and cars Beanie’s been in a booster seat since he was about two and a half years old. This is mainly because he’s always been tall for Read more

One share, seen by one person, who straps in one child, saves a life.
One share, seen by one person, who straps in one child, saves a life.

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